ADVERTISING STUDY Complete Secondary Unit High School ENGLISH

This complete unit walks Secondary English students step-by-step through a high-school style Advertising Language Unit. Perfect for Year 9 or Year 10 English looking at visual and verbal language techniques used in the media, particularly advertising.

This unit is all about looking at a range of visual and verbal language techniques used in advertising, analysing advertisements, creating an advertisement of their own, and completing an independent advertising analysis.

The print-and-go student booklet is accompanied by all teacher notes, a unit plan, keys for marking and advertising examples.

Includes:

1. A 32-page print-and-go student booklet with -

• Pre-unit survey
• visual and verbal language terms for advertising
• appeals of advertising
• Analysing adverts using an analysis grid
• Stereotypes, symbols in advertising
• Slogans
• How to write about language techniques
• Task sheets
• Planning and writing pages
• Sample essay marking schedule
• and so much more...

2. Teacher Resources, including:

• A teacher unit plan,
• Answer keys and notes
• Example analysis sheet
• Adverts

This complete media unit / language study unit is suitable for all classes at the secondary level in Australia & New Zealand who are learning to analyse and understand a variety of texts. I have taught in both countries and used the same unit with great success - you may need to tweak the assessment schedule to suit your system. Particularly for students of approximately 13-15 years of age: New Zealand Year 9, 10 or 11 students, Australian Year 8, 9 or 10 students, and UK Key Stage 3 students.

Note: This product has British English spelling throughout.

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Check out my other English Language Arts Resources for Secondary Students!

Checkout my English Language Arts Writing and Essay Writing Resources!

Check out my Classroom Posters!

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