7 Functions of Marketing Jigsaw Activity
Your Planning Pal - Ali Ant
1.5k Followers
Grade Levels
9th - 12th, Higher Education, Adult Education
Resource Type
Formats Included
- Zip
Pages
17 pages
Your Planning Pal - Ali Ant
1.5k Followers
Description
This activity is great as an introduction/overview of marketing for any business class!
It is an engaging group activity that provides lots of information in a format that is easily consumable by students!
Includes:
- Detailed teacher instructions for:
- What to do before and during class.
- An example of what each of the functions would entail for an example product to guide class discussion.
- Assessment ideas.
- Presentation with background info, goals, and the activity process.
- "Expert" information on each of the 7 functions.
- Graphic organizer for students to record knowledge as they go.
- Self-evaluation rubric for students to assess their own employability skills used (or not used) during the activity.
PLEASE NOTE -
Some people consider the 7 functions to include Financing and others replace it with Market Planning. This resource now has BOTH versions!
The 7 Functions included in this product are:
- Channel Management
- Marketing Information Management
- Pricing
- Product/Service Management
- Promotion
- Selling
- Financing OR Market Planning (2 versions)
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Total Pages
17 pages
Answer Key
N/A
Teaching Duration
2 days
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